Overview:

The Marketing Manager will lead the marketing team in designing and executing campaigns that drive brand awareness, customer engagement, and sales growth. This role requires a strategic thinker who can manage multiple projects, analyze market trends, and translate insights into actionable marketing plans. The Marketing Manager will oversee both digital and traditional marketing efforts to achieve the company’s sales and growth objectives.

Responsibilities:

• Develop and implement comprehensive marketing strategies to drive brand visibility and customer acquisition.

• Manage digital marketing campaigns, including SEO, PPC, email marketing, and social media.

• Coordinate with product development teams to align marketing strategies with product launches.

• Oversee market research to identify opportunities for growth and areas of improvement.

• Manage marketing budgets, ensuring cost-effectiveness and return on investment (ROI).

• Lead a team of marketing professionals and external vendors/agencies to deliver high-impact campaigns.

• Track and report on key performance metrics, adjusting strategies as needed to meet goals.

Key Deliverables:

• Annual marketing strategy and budget plans.

• Successful execution of integrated marketing campaigns.

• Growth in brand awareness, customer engagement, and sales.

• Marketing reports that track performance and ROI.

Perks:

• Leadership opportunities in a fast-growing company.

• Competitive salary with performance-based bonuses.

• Comprehensive health, dental, and vision benefits.

• Paid time off and professional development programs.

• Collaborative and innovative team environment.